Kenya’s Products in the Middle East Market
In the recent past, there have been some highlights on Kenya’s trade with the Middle East market. Let’s take two […]
Understanding the Demographics in the Gulf
A number of businesses continue to seek growth opportunities beyond the boundaries of the country. As many countries in Africa
The Three Ps of Service Part 3
This is the third part of the series on 3Ps of service. The previous articles looked at People and the
The Three P’s of Service Delivery Part 2
The first piece of the series looked at the issue of people within the business and how they impact service
The Three P’s of Service Delivery Part 1
Every business has an element of service execution / delivery. Even high tech and manufacturing businesses require some form of
Communication and CSR Initiatives
Many companies are taking up the mantle of corporate social responsibility. According to the World Business Council for Sustainable Development,
CSR and Social Engagement with The Youth
During my college studies, we had a habit basking until the lecturer came around for the session. Those were the
The Touchpoints
In the previous article, we looked at the need for a continuous customer feedback mechanism across various transactions, not just
The Customer Experience – An Integrated Approach For Customer Feedback
Last week, I received the motor insurance policy for the coming year – great! No run with the law. However
In The World of Sports
A few days ago, I came across an article on research that shows the value of exposure that local football